6 Steps To A Better Business Plan

"""buisness plan"""

[et_pb_section fb_built=”1″ _builder_version=”3.0.47″][et_pb_row _builder_version=”3.0.48″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”][et_pb_column type=”4_4″ _builder_version=”3.0.47″ parallax=”off” parallax_method=”on”][et_pb_text _builder_version=”3.17.6″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” ol_item_indent=”17px” text_font_size=”18px” text_font=”||||||||” ol_font=”||||||||” ul_font=”||||||||”]Last week we conducted an amazing business plan session via zoom, and well… we forgot to record it! Human error. Well, our error is your benefit because here is a cliff note version of that session.

Nationally about 3% of agents create 20 or more transactions a year, yet at JPAR nearly, 8% of our agents create 20 or more transactions. Why is that?

Better planning that leads to better execution.

So, what are the secrets of those highly productive agents?

  1. They don’t wait. They start business planning in October. Face it, residential real estate typically runs in 90-day cycles. If you wait until December to look at your 2019 business plan, the first quarter of 2019 will already be set, done and all but over.
  2. They are very CLEAR on their WHY, their VISION, and their unique selling proposition… the one thing that differentiates them from all others.
  3. They rely on more than one source of leads. With a mindset of “always be testing” they have tried and failed, yet over time have created at least 4 different sources of leads.
  4. They understand the source and cost of all leads… which ones convert, and which ones don’t.
  5. They understand that trying harder simply doesn’t work. So, they don’t expect to do the same thing and get a different result. You might want to read YOU SQUARED by Dallas based business coach Price Pritchett.
  6. They break everything down to the simplest terms. A daily number and a daily activity.

Bonus secret? Those highly productive agents that are crushing their goals have surrounded themselves with a mastermind group that meets consistently to discuss the business plan, execution, challenge assumptions and holds each other accountable.

So, there you have it, 6 steps to a better business plan and one killer bonus secret. What will you do to up your business planning game this week?

Looking for business planning templates? Reach out to us via www.exceedingexpectations.info

Coaching? Take us up on a free coaching consult to see if coaching is right for you: www.jparcoaching.com

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About the Author
Mark is the host of "Success Superstars," a weekly show that highlights the blueprint of success, the co-founder of CoRecruit, and the Chief Executive Officer of JP & Associates REALTORS®, a rapidly growing full-service transaction-based real estate brokerage. He has invested nearly 25 years in understanding the inner workings of high performing real estate agents, teams, managers, and leaders in major markets across the world. Mark has served as a business coach in progressive leadership capacities for the 5th largest US-based real estate brokerage firm, in sales and customer marketing leadership capacities for a major consumer goods company, and served a stint in the US Army. He was later recalled to active duty during the desert storm campaign. Mark is a father of 3, a lifelong learner, Spartan, and adventure athlete. He earned his MBA from California State University and a Behavioral Change Certification from the National Association of Sports Medicine.